Flourishing By Design

TheNew.Design is a cultural catalyst for positive change offering top creative design, branding, illustration, and other creative services. 

 

TheNew.Design is for clients who are able to collaborate in proactive efforts to bring about rapid, positive social and environmental change bringing about the success and flourishing health of planet earth and the entire human family. Let's flourish through an empowering story we cocreate together.

 

Earl Jenshus
TheNew.Design Founder

Designer, Art & Creative Director

The Storyteller

 

"...and we all live as one, happily ever present."
   ~ Genii Zon

 

TheNew.Design founder, Earl Jenshus, brings 27 years of top, award winning, network television brand storytelling design experience. Totalling 40 years as a commercial artist, Earl has designed some of the most influential television brands throughout the world. 

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Resume

 

After graduating high school, Earl began his career at the age of 18 after recieving honor graduate of his advanced training as a graphics illustrator for the United States Army. Upon successful completion of his training he was then selected to serve permanent duty in the ellite honor guard for the President of the United States of America, President Ronald Reagan. 

 

Graphics Illustrator / Non-commissioned Officer 
in charge of the Graphics department of the US Army Presidential Honor Guard,

The Official Ceremonial Unit and Escort to the President of The United States
Ft. Myers, VA  1981-85

                    

After receiving honor graduate in graphics illustration training, Earl was selected to serve under President Ronald Reagan in his presidential honor guard. There Earl had the privilege of designing commemorative coins, one commemorating the inauguration of President Reagan and the other commemorating the bicentennial of the presidential honor guard unit, otherwise known as "The Old Guard". While there Earl also hand oil painted recruiting poster illustrations, portraits, designed set backdrops for military pageant show "Spirit Of America". The department that Earl was in charge of was also responsible for the preparation of ceremonies for the arrivals and departures of dignitaries, kings, queens, and ambassadors visiting the Whitehouse, Pentagon, and other high profile locations and ceremonies in Washington, DC.

 

Owner / Creative Director / Designer / Illustrator
Winning Vision By Illustration and Design Sacramento, CA  1985 - 1986

 

Created various designs for print  brochures, ads, corporate identity and stationary, t-shirt designs, magazine and newspaper editorial illustrations.

 

Creative Director/ Designer
The Ad Spectrum  ·  Stockton, CA  1986-1987

 

Designed a new brand posture for the company I was employed by suggesting changing their identity from Word-Processing Unlimited to The Ad Spectrum addressing a vital need for their expanding business. Created brochures, advertisements, posters, corporate identity, logo and stationary design for Stockton based businesses.

 

 

Art Director/ Designer
KXTV10 CBS Afilliate  ·  Sacramento, CA 
1988-1993

 

Art director of graphics department for three and a half of five years employment, designed two KXTV10 Local TV station package designs - one receivied the national BDA silver award for local TV station design, including identity, news, and promo package. Designed regional Emmy award winning clay animation commercial, Emmy award winning news graphics. Oversaw and designed news graphics for 3 daily news shows, show package design for in-house produced nationally syndicated shows  regional Emmy award winning show title design. Also designed two news sets one of which was nominated for a regional Emmy award. Also designed displays, ads, stationary, billboards, bus signs, vehicle graphics. "One World" promo graphics won best special effects local award.

 

Senior Designer
Pittard Sullivan  ·  Los Angeles, CA   1993-2001

(See earlier works demo reel)

 

Created award winning designs for a vast array of national and international television network brand identities including: CBS Promo(year and a half working with CBS Hollywood studio promotion department) CBS Productions ID, CBS Special event opens, NBC - Asia (main ID - silver BDA Award), SAT1 - Germany, WEAJA - Poland(logo design), SKY Premier - Great Britain (network package - The Mobius Award and many other awards), TNT (network package), Discovery Channel (promo package), TV Guide(main ID), DirecTV South America (main ID), Pro Seiben - Germany (network package) DMX Music (commercial ID), The Popcorn Channel (network package), Worldgate (commercial ID), By Demand - Channe V - Asia (show open), The Gong Show (logo design/animation show open), Jenny Jones (main title), FX Day And Night (ID), FX (network rebrand package), USA Pictures (production ID), Taff - Germany (news show logo and package), Pittard Sullivan (rebrand package).
Also designed main title designs for: ABC and Executive Producer, Robert Altmans, GUN - Emmy Nominated main title design. Main Title graphics designed for Disneys "Tall Tale", "The Big Easy" show main title design . 

Photo real, digital matte painting/illustrations in various of these (above) and other projects.

Owner, Designer, Illustrator, Sculptor
Angelics  ·  Sacramento, CA   2001-2004

 

Sculpted line of angel figurines to be used for the launch of what would come to be known later as the new singular culture of Genii. The sculpted angels represent the personification of principle as is the use of sculpture in the model for societal identity throughout history. (ie: With liberty and justice for all we have the statue of liberty and the Lady Justice statue.) Designed related meaning of angel collection according to the natural process of the sequence of applied principle for the transformation of consciousness expressed in the form of metaphor in writings, graphics, diagrams, charts, drawings, paintings, and story development, vocabulary of the singular culture and related iconography, music, and systems of understanding, with each angel representing these qualities.

Creative Director, Broadcast Division
mOcean  ·  Los Angeles, CA   2004-2005

 

As creative director of mOcean's broadcast division I led a design team to complete the brand refresh of the SET network - Sony Entertainment Television India, designed & CD'd DirecTV South America's show package "Para Todos", designed & CD'd the show promo for Discovery Channel's Monster Nation, designed & CD'd 2 Postopia commercials for POST cereal, designed portions & CD'd the launch of VOOM's high-def channel FilmFest Channel network launch identity and package, Get The Girl (show logo).

 

 

Owner/Art-Creative Director/Designer 
PC.TV, People Creating Television ·  Los Angeles, CA  2006-2015

 

Provide brand consultation, creative direction, and graphic design of branding and visual identity for, mostly, a wide array of national and international television network brand identities independently and in collaboration with other top TV design companies in the industry. Specializing in on-air and cross platform branding design. Networks designed for include: ABC 2007,08 evolution (expansive involvement over 2 years of leading design and creative direction of total network brand redesign including evolving the ABC logo and introduction of ABC as a multi-platform television brand), The CW (Network launch logo and set design, The CW logo won BDA best logo design of 2007), TNT (network look rebrand design, logo treatment), We TV (network rebrand identity, logo treatment), Hub (network launch logo co-design, OWN-The Oprah Winfrey Network, TV Guide, AXN brand refresh - international network in 60 countries, The Golf Channel, Discovery Channel, H2(History Channel), Lifetime Movie Network, ESPN  The British Open promo commercial, FOX Broadcastings 2007 Emmy Awards, lead designer of Downton Abbey's final season promotion package - #1 PBS drama of all time, NASA Tricon brand/App and interface design.

 

Lead Designer 

Earl Jenshus, freelance designer with Loyalkaspar design group  2015

 

ABC 2015 Brand Refresh.

As lead designer in the ABC project for Loyalkaspar, Earl Jenshus brought about the solution for ABC’s next stage of brand evolution.  ABC desired a graphic element that could extend the brand expression much like that of Earl’s design for ABC’s liquid light that remained on-air from 2007 through 2013. Inspired by many of the various previous ABC brand evolutions and exlporations, Earl created a minimalistic element that would subtly enhance and extend ABC’s  expression with a capacity to live on its own and represent the current brand expression without alienating the core brand ideals that it had established during the last two years. Two circular, interacting, clear lenses became the newly added branding device along with a glint of light to accent the lens refracting effects. This latest brand evolution supports ABC’s 2015 fall premieres and ABC’s latest streaming releases.

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Chief Branding Officer 

Vision Tree Media  Santa Monica, CA  2016=2020

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As Chief Branding Officer of VisionTree Media I helped laumch a rebrand of the company and oversaw and designed the new brand in all aspects of the company. VisionTree, dedicated to serving the maximum positive impact for humanity, developed and produced several intellectual properties from inspiring  TV Shows, documentaries, currency design, and new tech platforms each designed to contribute positive strides to help people from better health to enabling new open source systems and apps for building wealth. I designed development presentations, show and documentary identities and related television animated graphics packages.. To view this work go to VisionTree.co where nearly all of the visuals on the website were created by me as well all of the conyent design of the shows, documentaries, and tech platforms like Raiinmaker.com and Coiin.io.

 

 

PRESENT:

Owner/Art-Creative Director/Designer 

THENEW.DESIGN  ·  Scottsdale, AZ 2015 - 2016,, 2021 -  PRESENT

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TheNew.Design is created as a cultural catalyst of positive change where Earl Jenshus and cocreator friends continue to offer top design and branding services, with emphasis on education, awareness, and cultural development. TheNew.Design seeks clients who want to collaborate in proactive efforts to bring about rapid, positive social and environmental change bringing about the successful, flourishing health of the human family and planet earth.  

 

In-progress: the one in-house special project of TheNew.Design: Design and launch Genii: the new singular culture of planet earth and how it came to be expressed in TheStoryOfStories.TV as told by TheStoryteller.. PeaceUP! Welcome to Genii. That's the way the Story of Stories goes. 

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In 2021 I helped Baked Studios in LA rebrand MGM Studios as the designer of the project which won an international Shorty Social Impact Award for Best International Rebrand of 2021,

 

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Bio/Influences

 

Earl Jenshus was born in 1963 in Bellevue, Washington. His father and mother met on the boat coming over from Norway in the mid 50s. Earl began drawing around the age of four. About the same time he was introduced to exploring music by playing on the family organ keyboard. A great influence in his art and music was from his father who, of many things, was a painter and accomplished musician on several instruments. It did not take long for Earl to realize that he himself was an artist and musician and found these lifetime passions at a very early age. His mother profoundly influenced his imagination development by declaring "You can do anything!" and she would scribble on blank sheets of paper and challenged Earl to make something of them, to find the images found within the chaos of lines. At the age of nine a television show had changed Earl's life in how he percieved his world. The movie, then made TV series, titled "Kung Fu", with David Carradine, introduced Earl to eastern views and philosophies of life. Like a sponge, the curious explorer of imagination that Earl had become through art and music began to reveal his next realized passion, that of understanding the meaning of life itself. He absorbed the insightful teachings of the buddhist masters that were part of the TV series and completely identified with the main character of the show who was a boy learning from the masters' teachings. Earl began painting with oil paints at the age of 11. At the age of 12 Earl began another lifetime passion of skateboarding and by 15 was riding large half pipe structures that he and his best friend built. After exploring painting for a few years he challenged himself, at the age of 15, to replicate a detail of a painting of the Madonna and Child by Leonardo Da Vinci, who became his mentor via history books. Upon finishing the painting, Earl realised that he could quite possibly paint anything he wanted to. He was fascinated by Leonardo's extreme genius in being able to design and create so many things. During that same 15th year Earl began to play the guitar and soon was in a small rock'n roll band called VOID, which has led to a lifetime passion of song writing and guitar playing. The culminating event of that 15th year revealed Earl's next lifetime passion. Influenced by the insight of the eastern views he learned from the Kung Fu TV series and studying Buddhism, Earl began to meditate and experienced what he calls a "unity consciousness" epiphany. He knew that he knew nothing and that anything was possible beyond his own understanding and perhaps might not understand more than that up to his last breath on his death bed. While contemplating the oneness of all things and the potential of this ultimate relevance of unity in the universe, he imagined himself in his own hand as he meditated in the forest while considering his desire to understand understanding itself. Imagining that he himself would gladly provide understanding to himself, should he be in that position to do so, he came to the realization that he was on a path of understanding that, theoretically, the universe would provide him understanding should unity be a relevant concept in the meaning of his own life while humbley keeping an open space for that understanding to inevitably reveal itself. 

After graduating high school, Earl began his career at the age of 18 after recieving honor graduate of his advanced training as a graphics illustrator for the United States Army and was then elected to serve permanent duty in the ellite honor guard for the President of the United States of America, President Ronald Reagan.

(More to come)

 

 

 

Genii

 

Earl's lifetime passion has been to develop his various artistic abilities and philosophical insights as a tool to help reveal  greater understanding of the human experience. The result being the unfolding of the story of Genii, the ultimate success story of the human family and planet Earth. Stranger then fiction, science-faction unfolds the NEW genre in the NEW age by the NEW design. The inevitable revealing of the next wave of evolving natural process occurs on TheNEW.TV. revealing Genii.TV, at least that's how The Story Of Stories goes. Earl's vision for TheNEW.TV is for it to extend into an international, internet television brand initiating the foundation of a new global system that is simply an equally shared family business. TheNEW.Company, as it is called, is equally co-owned by all people of the world, the human family, successfully rendering The End Of Poverty and a Peaceful World into being through the only means through which it can occur. The Natural Process of Peace, Unity, and Abundance for all is declared in formal documents of declaration leveraging the highest value of human family enabling the Holy Grail of wealth and abundance to be experienced by all, the best case scenario design as told in The Story Of Stories... so the story goes.

 

In 1995 Earl had a vision of global synchronicity, a flash of knowing that all human beings would some day consciously recognize one another in the same moment. Over the next several years Earl began writing and conceptualizing this idea into a concrete expression speculating the practical, natural processes that would bring about such a profound global change. Over the next 14 years, in his spare time between designing several national and international television network branding projects, he devleloped a multitude of designs and artisitc expressions that might reflect what an inevitable singular culture might look like and how it might come into being. By studying the patterns of societal and consciousness evolution throughout history, Earl began to speculate the theoretical evolutionary, natural process towards this potentially inevitable occurence. This has culminated into the design of a singular culture named Genii and its initiating event called PeaceUP!! and it's related documents of declaration. The event is designed to manifest the co-experience through the synchronized alignment of all people in an international simultaneous media event on all forms of communication. In 2009 PC.TV launched TheDeclarationOfPeace.com, soon to relaunch, a continuing chapter of TheStoryOfStories.TV of how the inevitable emergence of Genii, the singular culture on planet earth "came into being" via science-faction storytelling. Earl realized that what seemed to be on The Path Of Inevitability would only come about by a design with the intention of self-manifesting itself through self-declaration enabling for The Natural Process to naturally unfold through a heroic story, quite possibly, the only means through which it can.

(More to come).